Este Sapo Tiene Novia — Wedding Planners Madrid
ABOUT US

HELLO!

We are Marta and Rocío, and together we are Este Sapo Tiene Novia — your wedding planners in Madrid. The name comes from that universal fairy tale we all know: to find your prince, you first have to kiss a few frogs. We've kissed a lot of frogs planning weddings, and we know exactly how to transform that process — which can feel overwhelming — into something exciting, organized, and above all, uniquely yours.

We've been accompanying couples on one of the most important days of their lives for over a decade. We are wedding planners in Madrid with experience in destination weddings throughout Spain. We work with a limited number of weddings each year — not because we don't want more work, but because we believe every couple deserves full attention, genuine personalization, and a wedding planner who truly knows them.

Our team is bilingual — we work equally comfortably in Spanish and English, which allows us to serve international couples who dream of getting married in Spain. If you're looking for a wedding planner in Madrid who understands your taste, your budget, and your vision, you've come to the right place.

Wedding planners in Madrid since 2011. Planning weddings with heart, and many years of experience.

Marta — Wedding Planner Madrid

MARTA

Creative Direction & Coordination

From a young age, I knew I wanted to dedicate myself to creating experiences that people would never forget. What I didn't know then was that I would find my calling in weddings — that unique moment when love, design, logistics, and people come together in a way that rarely happens in life.

My work at Este Sapo Tiene Novia centers on creative direction: the colors, the flowers, the overall aesthetic, the details that give a wedding its own personality and keep it from looking like it came from a catalog. I love listening to couples, understanding what story they want to tell, and then translating that into something real and beautiful.

I also manage our vendor relationships: florists, photographers, musicians, caterers... We have a network of trusted professionals who have worked with us for years, and that makes all the difference when the big day arrives. Knowing that every person there is someone we trust completely is, for me, the most reassuring part of the entire process.

When I'm not planning weddings, you'll find me at the local market searching for inspiration for the next season, or with a coffee reviewing moodboards. Beauty is everywhere — if you know where to look.

Rocío — Wedding Planner Madrid

ROCÍO

Logistics & Day-of Coordination

I'm passionate about logistical challenges. I know that sounds strange coming from a wedding planner, but it's true: there's something deeply satisfying about taking a whole lot of moving pieces — hundreds of guests, dozens of vendors, a venue, a timeline, a million details — and making it all fit together perfectly on the wedding day.

My specialty within Este Sapo Tiene Novia is operational planning and day-of coordination. I'm the one on-site with the (metaphorical) walkie-talkie — making sure the catering arrives on time, the flowers are arranged before the photographers show up, and the bride can walk in feeling calm, with nothing to worry about but enjoying every moment.

I also handle budgets and financial management: I know where it's worth investing and where we can find equally high-quality options at a lower cost. I believe a dream wedding shouldn't derail the first years of marriage, and we work hard to make every euro count.

What I love most about this work is the couples — the people who trust us with one of the most important days of their lives. That trust is sacred to me. I take it very seriously, and that's why I pour myself into every wedding as if it were the first.

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